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Social networking and micro-blogging have always been shaping the way advertisements are placed in the virtual world. Though the Internet advertising and revenue from it has been suffering a lot lately, Twitters may not, thanks to a disabled real time tool called the ‘track’. Twitter has also been changing the way we do business and the way we communicate. The greatest thing about Twitter is the ability to track and this tracking helps us to search events as they happen and not after 2 minutes or 2 months later. The immediacy of tracking and the XMPP helps the Twitter to gain bigger audience and help advertisers more than other virtual world based platforms could. However, the Twitter has closed down maybe because of the great services it provided real time, perhaps it is unreliable. If this is the case, then micro-blogging could just be a shower, something that promises a lot but fails to deliver what it is expected to.

Via: SmallBizPod